Palm Pilates Studio

The Project

Palm Pilates Studio is an inspiring space that utilizes reformer pilates to offer rejuvenating, restorative, and guided workouts focused on promoting mobility, core strength, and overall health & wellness. Our overall goal for the brand was to create an elevated visual identity that felt boho, organic, and hinted at Keely’s coastal background. Two years after the brand was complete, we collaborated with our friends at Meg Summerfield Studio to tackle the website, focusing on carrying her custom branded elements over to the site, organizing all of their offerings and classes in a strategic way that didn’t feel overwhelming, incorporating their custom app, and so much more.